Preston Motors Corporation

The Preston Motor Car Company is a former American automobile and commercial vehicle manufacturer.  Brand names were Preston and Premocar.

History 

The Preston Motor Car Company, from 1919 Preston Motors Corporation was founded in early 1918 by Charles A. Dexter in Birmingham (Alabama) for the production of automobiles and commercial vehicles designed by WH Tarpley from New Jersey. The company purchased the facilities of the former Birmingham Boiler Works. Many components of the Preston vehicles were sourced from the Sandusky Forging Company. Offered were vehicles from US $ 600 and a truck from US $ 1000. The vehicles were called Preston. The company's headquarters were now at the intersection of 18th Avenue and Vanderbilt Road in Birmingham. This was moved in the late summer of 1920. The vehicles were redesigns without Tarpley’s involvement and appeared under the brand name Premocar. Again, there were cars and commercial vehicles, the former, however, in a much higher-priced market segment. Initially, a six - cylinder Schieber engine system Fischer was to be used, as it already in larger design 1914 for the Mondex-Magic from New York City had been considered.  At least one car with this engine and a list price of US $ 2290 - was actually built and used by the city of Birmingham to chauffeur around superscript visitors. It was given to US President Warren G. Harding, who delivered a much-noticed speech in October 1921, and composer John Philip Sousa in 1922. 

The vehicles were Assembled Vehicles with the advantages and disadvantages of such prefabricated products. The former included low development costs, tried-and-tested components, flexible material purchasing and a favourable price, as well as the dependency on suppliers (which could have fatal consequences, especially for financially tightly financed companies) and lower brand prestige. In series, the car went as Premocar 6-40A for the model year 1921 with a more conventional case ohv six-cylinder.  This is likely to significantly lower list price of US $ 1295, - have made possible. A Ford Model T Touring cost US $ 535, - and then US $ 440, - from late 1920 to mid-1922. According to one source was Premocar 6-40A at the same price as a two-seat Roadster or five-seater Touring available; according to other information, only the touring was offered. With minor changes, the 6-40A was produced until 1923. With regard to available designs and prices, different information is available. After a source, only Roadster and Touring were offered, but now for each US $ 2250, Other information indicates that prices for 1922 remained unchanged at each US $ 1295, -. Accordingly, there was also a new sedan for US $ 1995, For 1923 now be a 2/3-seater roadster and a 4/5-seater Phaeton at a reduced price of US $ 1095, - called. The sedan still cost US $ 1825, and a coupe for US $ 1750.

The Premocar 4-80 was a particularly powerful version of the 6-40A with a four-cylinder engine derived from racing Rochester Duesenberg. The 4.9 litre engine made in this "tamed" version to 76 bhp.

The company ended after 93 built vehicles of the model year 1923 the production was stopped prematurely and the company was placed under insolvency law in May 1923.